Typeface design
It is 2K/DENMARKs ambition as a type foundry to optimise the relation between form and content – to create letterforms reflecting and supporting the message they bring. Quality matching the content.
Letters are deeply fascinating. These little abstracts can be put together to display words. Words that are capable of preserving what is important, difficult, and even holy – through time and space.
Typefaces have become our friends. We recognise letters like we recognise our friends’ faces. And just as we read the mood of our friends on their faces, we recognize the different typefaces by their voices. Or rather by the voice they so proudly lend the text. Thereby the typeface design becomes an integral part of the message.
We are all born speakers and listeners, but we are not born readers. Should you find the first book you ever read, you will definitely recognize the cover. But it is when you start reading you will remember the joy of having cracked the reading code. What you recognize will probably not be the content of the text, but your old friend, the typeface.
But type design is not merely an aesthetic discipline. Rather it is a field demanding a range of different skills: typographic knowledge and fingerspitzengefühl, micro-engineering and programming. On the surface, the result of our work are aesthetically pleasing design objects, but under the hood each font is an advanced piece of software programmed to control e.g. the relative space between letter-pairs or a context-based handling of ligatures and glyph variants.
At 2K/DENMARK we have all these skillsets in-house and have made custom type designs for the most discerning group of clients: Bible publishers and others for whom the text is the product. Follow this link to read about our Comfort Print™ project that includes seven typeface families designed for use in the seven different Bible translations published by HarperCollins Christian Publishing and their imprints.
Find some of our commercially available typefaces on our shop 2Ktype.com.
